Setup Edge’s 

MVP Builder

Go-to Market with a fast & functional Minimal Viable Product.

What is the MVP Builder

Our process of building your MVP (minimal viable product) is executed around maneuverability, effectiveness, and on budget! Our talented frontend team will design and launch your product operations enabling you to prove your core assumptions. This is the beginning of "The Dream".

Scope Prep

- Step One

Product Scope is the foundation of your project and it starts with our so called time free Nerd Focus session. You and your partners sit down with ex startup founders and product experts to dive in the weeds and perceive the vision from your side. Ideal Client Profiles and User Journey Maps will shape your Minimum Viable Product.

Design Brief

- Step Two

Based on your product scope, user journey maps, or list of features we will begin visualizing your product.

Initial and Final Screens

- Step Three

Carefully communicating with each process owner and leader enables the smooth transition of task executions, maintenance and new feature rollouts in a structured timeline. Expanding and completing the process flow with the approved design will deliver the full product UX/UI.


- Step Four

It's Implementation time! During this phase we progressively deliver modules of the app for testing and tweaks.

Test & Launch

- Step Five

The fully developed app enters the testing phase where with your help we put some real stress on it. All major bugs will be fixed and you have the authority to go to market with your MVP.

Key Benefits

Path of Least Resistance

The quicker you can confirm your assumptions the quicker and saver you can move to the next phase saving considerable amount of energy.

Reduced Risk

We will help you build a fast cost-effective products with our lean agile process and help you test the vital features confirming your assumptions.

Focus on Growing The Business

Don’t lose sight of the BUSINESS perspective. Bringing key players on board from the begging gets the ball rolling safer and faster.

Nerd Focus

We spend hours with you in a time free focus session to dig down to the core of the products value proposition.

Reduced Cost

Controlling the main feature list and focusing on the essential functions is the key to not over engineer.

Proven Top Talent

SetupEdge.com handpick each team member and go extra length supporting and enabling him to become a real force in his field.

Training & Improvement

We specialize in narrow range of innovative technologies and take great effort t o keep every project tech stack clean and on the edge of innovation.

Reduced Risk

On average onboarding a dedicated team represents annualized saving of around 46% compared to an in-house team.

Customer Acquisition & Retention

An Attractive, functional and intuitive UX/UI is a requirement in all of your users. These positive experiences will keep your users coming back.


Our Clients

Oggie Penev - Founder of Realty Advisors

I am very happy to work with Setup Edge. The collaboration goes far beyond a standard software development: with them we have a sparring partner that challenges us in our product decisions and is truly passionate about the results developed. The level of professionalism and dedication is exceptional in this company and we are eager to strengthen our relationship in the future"

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Top Talent

We facilitate and recruit experts from unique private education networks and provide nerd-for-nerds style environment to support the big brains behind amazing products.

Proven Track Record

Helping founders and leaders to develop something that leaves an echo in the industry has been our most cherished prize.

Business Mindset

As ex-startup founders with corporate background, the struggles on both sides are old acquaintances of ours. We understand that there are more parts to a successful product or service than technology, so we never lose sight of the business angle.

Ambiguous Approach

We worship your end-user needs above all else. We take the time to really understand your client's problems and guide you trough providing the best and simple solution there is.

Lean Product Development

Our belief in lean product development comes from building start ups from the ground up (and failing ;)) walking the journey of a dream-to-reality with very few resources. Deciding to include us in your special journey and allowing us to play a role in it's success story is the ultimate satisfaction we can receive.

Flexible Organizational Structure

Having worked with many founders and business leaders from various industries and backgrounds we have learned to adapt to challenging situations quickly. We have experience accommodating international and industry specific requirements to better serve our partners and clients.

Dedicated In-House Team

No Outsourcing. Period! We have cultured our team of experienced experts, product owners, project managers, designers and developers and directed a driving force in many success stories. We are committed to passing that experience to your story!

Compliance By Default

We follow the highest established industry standards and keep a close eye on all emerging best practices.

✓ HIPPA Compliance ✓ OWASP Compliance

✓ End-to-End Encryption ✓ Continuous Integration and Continues Deployment

✓ GDRP Compliance ✓ KYC Compliance ✓ Code Audits ✓ Security Audits


Other Services

Take a peek into our universe!

Want to talk about your project?


    2249 E Karen Dr. 
    Phoenix AZ 85022
    +1 (866) 981-8784


    Tsarigradsko Shose 115G -MegaPark
    Sofia BG 1784
    +359 (895) 99-9950